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(August 4, 2002)
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Nike Offering A
Football Clinic - For Women
BIRMINGHAM AL (August 4, 2002) In its
48-year history, a national football clinic started by coaching greats
Bud Wilkinson of Oklahoma and Michigan State's Duffy Daugherty never has
taught women. Until now.
Birmingham will be the first on the
18-city Nike Coach of the Year Clinic tour to offer a session for women
interested in learning more about the game their sons play and their
husbands watch.
The Feb. 8, 2003, women's football
clinic will coincide with Birmingham's annual Nike Coach of the Year
Clinic, a two-day event that draws high school and little league coaches
from around the state for instruction by college football coaches and
their staffs.
The women's clinic, also sponsored by
Nike, will be taught by at least two major Division I head coaches and
assistants from other divisions, says director Becky Logan, who
coordinates media and marketing for the regular Birmingham clinic.
The women's event is slated for the
Mountain Brook Inn on U.S. Highway 280. The cost is $50 for registration
prior to Jan. 15 and $65 thereafter. The regular clinic will be held at
the Quality Inn in Homewood Feb. 7-8.
Survey Found Support
"A lot of mothers sit in the
stands year after year and night after night and watch their sons play,
but they still don't understand the rules and regulations," says
Logan, owner of Maverick Advertising and Marketing.
Logan says she conducted an informal
national survey and found overwhelming support for a women's clinic.
"I attend games every year and end
up faking it to act like I know what's going on," was the response
of one woman polled. "I don't dare interrupt my husband's
concentration to ask him about plays."
Women attending the Birmingham event
will hear from the same pool of 59 major Division I coaches used for the
Nike Coach of the Year Clinic, which is owned by former Tennessee head
coach Johnny Majors.
Coaches For Both The Women's And
Regular Birmingham Clinics Will Be Named This Fall.
Meanwhile, the annual Birmingham clinic
over the years has drawn the likes of former Florida Gators head coach
Steve Spurrier and Georgia Bulldogs head man Mark Richt. This past
winter, Larry Coker, who coached the Miami Hurricanes to a national
championship, was scheduled to attend but canceled after a Miami player
was killed in an automobile accident. Coker has been re-invited for the
Feb. 7-8 session.
Unlike the women's clinic set for this
weekend in Tuscaloosa by University of Alabama coach Dennis Franchione,
the Nike event will cut across school lines. That and this report from
the Birmingham Business Journal's Gilbert Nicholson
"Our clinic is not tied to one
university," says national clinic director Chuck Rohe, who retired
this year as executive director of the Florida Citrus Bowl. "A lot
of ladies in Birmingham would like to know more about football
whether they're for Alabama, Auburn or UAB."
The idea for a Nike women's clinic
belongs to Logan, the media and marketing director for Birmingham's
regular Nike coaches clinic. Rohe says the Citrus Bowl conducted a
successful women's clinic for five years under his leadership.
"Becky (Logan) was the one who
really wanted to pursue it in Birmingham," Rohe says. She lined up
R.L. Ziegler meats and Barber Dairies as sponsors.
"We're proud having the Barber's
name attached to Nike. It's not something you get to do every day,
especially as a dairy," says Johnny Collins, Barber's vice
president of sales and marketing. "It hits our demographic very
well when you're talking about moms. It's a great event for a milk
company."
Logan says her research found a
consensus of smart, well-educated women across the nation who want to
know more about the game.
"Men can remember stats on a
football game when they can't even remember to pick up diapers at the
grocery store," was one observation, Logan says. "How can they
do this, and how can I learn to keep up with stats? Is this just an
inborn `male' thing?"
Says another woman: "I consider
myself a very intelligent person. After all, I'm a judge. However I
don't know a thing about football." Her boyfriend "cared
enough for me to learn about art. I care enough about him to learn more
about football."
[Souce: Gilbert Nicholson,
Birmingham Business Journal]
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