Professional Sports         

Gillette For Women Venus Provides Opportunity                
For Local Fans To Express Their Inner Soccer Goddess                  
Soccer Goddess Program to Benefit Women's Cancer Centers Nationwide     
       

NEW YORK NY (February 2002)  In conjunction with its official sponsorship of the WUSA (Women's United Soccer Association), Gillette for Women Venus will select one fan and one player to be the Venus Ultimate Soccer Goddesses at WUSA weekend home games. In addition, on behalf of all of the Soccer Goddesses, the Gillette Women's Cancer Charitable Gift Fund will present a cumulative $40,000 donation to designated Comprehensive Cancer Centers in WUSA markets at the conclusion of the 2002 WUSA season.

Players including Brandi Chastain (San Jose), Heather Mitts (Philadelphia), Kate Sobrero (Boston) and Charmaine Hooper (Atlanta) have recently been crowned Soccer Goddesses in their respective markets, much to the delight of their young counterparts. The "Ultimate Soccer Goddess" and "Player Goddess of the Game" are honored on-field during half-time ceremonies. Soccer fanatics who want to show their spirit may enter a drawing at the Venus Ultimate Soccer Goddess Station prior to each weekend home match throughout the 2002 regular season for the chance to be crowned the game's "Ultimate Soccer Goddess" alongside a WUSA star.

Located within the Fan Zone outside WUSA stadiums, the Venus Ultimate Soccer Goddess Station is open two hours prior to kickoff and is designed to help fans of all ages bring out the "inner soccer goddess" within. Fans who visit the station can enter a drawing to be named the game's "Ultimate Soccer Goddess," have their picture taken at the Goddess Photo Booth and visit an interactive area where hair-decorating and megaphone-making materials are available.

The "Ultimate Soccer Goddess" initiative is part of the Gillette for Women Venus league sponsorship of the WUSA. The Official Shaving Sponsor since the league's inaugural season, Venus is also a team sponsor of the Boston Breakers.

Venus is a unique triple-blade razor that delivers the closest shave ever, so a women's skin stays smoother longer. A consumer Web site, www.GilletteVenus.com, provides women with shaving and product information.

The Gillette Women's Cancer Charitable Gift Fund supports programs that foster research to advance the understanding, prevention, early detection and treatment of breast and gynecological cancers. Reflecting its continued dedication to providing women with tools to foster emotional wellness when diagnosed with breast and gynecological cancers, the Gillette Women's Cancer Charitable Gift Fund considers grant requests for a variety of emotional, social, awareness and motivational programs.

Headquartered in Boston, Massachusetts, The Gillette Company is the world leader in male grooming products, including blades, razors and shaving preparations. Gillette also holds the number one position worldwide in selected female grooming products, such as wet shaving products and hair epilation devices. In addition, the Company is the world's top seller of alkaline batteries, and manual and power toothbrushes.

[Source: Catherine Philbin, Alan Taylor Communications, (212) 714-1280, catherine@alantaylor.com]

Copyright Women'Sports Services ©1995-2002
All Rights Reserved.