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Nike Becomes Official Uniform Supplier of WUSA Washington Freedom
The Freedom begins play on April 14th when they host the Bay Area CyberRays at RFK Stadium. The game will be unique because it will be the first official game played in the WUSA's Inaugural. Joe Elsmore, Manager of Soccer Sports Marketing at Nike, and Sara Delgado, WUSA's Vice President of Sponsorship Sales, made the joint announcement today. "Nike is proud to be a partner of the Washington Freedom and to support the WUSA," said Elsmore. "The Washington D.C. area is a great market for women's and girl's soccer. I'm sure fans will welcome Mia Hamm and the Freedom with open arms." "Nike is one of the top apparel and equipment firms in the world with an outstanding reputation for quality and they are a welcome addition to our league," said Delgado. "Their choice to outfit the Washington Freedom and their commitment to support the surrounding grassroots soccer market is a further endorsement of the WUSA's appeal and of the league's pending success." The WUSA will launch next April in eight team markets: Atlanta, Bay Area, Carolina, Boston, New York, Philadelphia, San Diego and Washington D.C. The WUSA will feature practically all of the members of the 1999 World Cup Champion and 2000 silver medal winning-team. WUSA's founding players are: Michelle Akers, Brandi Chastain, Tracy Ducar, Lorrie Fair, Joy Fawcett, Danielle Fotopoulos, Julie Foudy, Mia Hamm, Kristine Lilly, Shannon MacMillan, Tiffeny Milbrett, Carla Overbeck, Cindy Parlow, Christie Pearce, Tiffany Roberts, Briana Scurry, Kate Sobrero, Tisha Venturini, Saskia Webber, and Sara Whalen. The league will also feature over 20 of the top international stars from Brazil, Canada, China, Germany, Japan, Norway and Sweden. Information on the WUSA can be found on the league's official website at www.wusaleague.com. WUSA investors include John
S. Hendricks, chairman and CEO of Discovery Communications, Inc., the parent company of Discovery Channel, The Learning
Channel, and other cable network services; Amos B. Hostetter, Jr., former chairman and CEO, Continental Cablevision, Inc.,
Comcast Corporation, which has majority ownership of QVC, Comcast-Spectacor, Comcast SportsNet, and The Golf Channel, and a controlling interest in E! Networks; Cox Enterprises; Cox Communications; and Time Warner Cable.
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WASHINGTON, DC.
NIKE and the Washington Freedom of the Women's United Soccer
Association/WUSA have reached a multi-year agreement for the Oregon-based company to become the Official Team Uniform Supplier for the Freedom.